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Strong US market due to lower East Coast supplies

Canada: British Columbia on its way to record blueberry crop

“New plants keep on coming into production and as a result, British Columbia (BC) has a record blueberry crop almost every year,” says Chris Messent with Consolidated Fruit Packers (CFP). Everything looks good for this year’s crop and the province is on its way to producing about 160 million lbs. “I expect production to start late June, which is about 10 days to two weeks early. It is the earliest start in recent memory,” added Messent. The province’s blueberry program is an important one for CFP who has its home base in BC. 

West Coast abundancy versus East Coast tightness
This time of the year, North America blueberry production comes from the US West Coast as well as the East Coast. West Coast production is strong right now with California hitting peak volumes. On the East Coast however, Georgia’s highbush crop is wrapping up and North Carolina is off to a slow start. “As a result of strong East Coast demand in combination with lower supplies we are starting to see more fruit heading east out of California,” said Messent. “This is keeping the market strong. Once North Carolina gets going and Georgia’s rabbiteye crop starts, things should stabilize.” Pints are selling in the low $20s right now. Larger packs are also hitting the retail shelves, including 2lbs. and 18 oz. size clamshells. “By the time we hit production in BC and New Jersey in June, we will see aggressive pricing and big promotion of blueberries,” added Messent.

Top seal packaging
Last year, CFP introduced new packaging, called top seal. The bottom is the same as a traditional clam shell, but the top is a sealed film instead of plastic. It is resealable and available in 18 oz. and 2 lb. packs. CFP also introduced the top seal for its pint packs. “This new top reduces the need for plastic by 30 percent,” says Messent.

 

About CFP
CFP is part of the Star Group. The company has been around for more than 20 years and is a year-round supplier of blueberries, sourcing from growers and packers. The company sources from British Columbia as well as California. During the North American winter season, blueberries are sourced in Argentina, Chile and Mexico. The company also has programs for cherries, stone fruit, apples and pears.

For more information:
Chris Messent
Consolidated Fruit Packers
Tel: (+1) 250-868-1400