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Italy: Orchidea Frutta ready for the cherry season

"Low temperatures in winter delayed blossoming and setting, so harvesting started around May 10th. The first significant quantities of early varieties (e.g. Bigarreau) will start from May 15th onwards," explain Orchidea Frutta company managers.



Production is expected to increase by 20% with respect to last year, as withering was good.



"Quality will be good and, if the season continues like this, grades and consistency will be great."


Cherries in 20x20 crate

Orchidea Frutta collects cherries from 500 producers. The fruit is partially selected on the field, then the company chills the produce using the "hyro-cooling" technique, grades, sorts, stocks and ships it.


Cherries in partitioned crate

"Usually, we sell 30-40% of our production abroad, mainly to Belgium, the Netherlands and Germany and the rest is sold on the domestic market."


Cherries in 250 gr punnets

Usually Orchidea Frutta processes 3,500 tons a year, half of which are of the Ferrovia variety.


BonBon cherries in cardboard packets 

The company also deals with stonefruit such as peaches and nectarines with a yearly growth of 15-20%.

"We have also been distributing apricots in the last five years."

The company's R&D department studied a new packaging especially for this type of fruit.


Cherries in 10x500 gr punnet

Orchidea Frutta has recently made new investments, is looking for new markets and has just completed its new 14,000 sq m facility.

Contacts:
Orchidea Frutta S.r.l.
Via Zara 41
70018 Rutigliano (BA)
Tel.: (+39) 080 4761003
Fax: (+39) 080 4768541
Email: info@orchideafrutta.it
Web: www.orchideafrutta.it

Author: Rossella Gigli
Copyright: www.freshplaza.it