The result of this project is a limited edition jam made from the best Fresón de Palos strawberries and prepared in the traditional style that characterises Temporada® Hero jams.
The two companies point out that the fruit used in the jam's production has been carefully selected during harvest time and then packaged in a water bath.
"A selection of the best strawberries, processed by hand with traditional methods, adding no preservatives or colourings, make this new jam a unique product which will be available on supermarket shelves in the coming weeks," they affirm.
During the first weeks of May, and as a prelude to the launch of the product, an attractive promotional campaign has been launched, which involves the inclusion of a free sample of this unique jam inside 1 kilo strawberry boxes from Fresón de Palos, which can already be purchased in all major retail chains.
For more information: www.hero.es and www.fresondepalos.es