BelOrta introduces a brand new innovation regarding its Belgian endive packaging. At first sight, the box looks the same as before. However, a special system has been introduced in the lid, meaning only a part of it can be flipped open.
This new box means a big improvement over existing concepts. Especially for traders and shopkeepers with a lower turnover rate for Belgian endive, this means they can offer an attractive product for longer, with fewer losses. For now, only the 5 kg box for individual endives has been fitted with this lid. Later, the other boxes will follow suit.
About BelOrta
With a turnover of more than 350 million Euro, BelOrta (formed from the merger of the Mechelse Veilingen, Coöbra auction and Veiling Borgloon) is Belgium's largest cooperative fruit and vegetable auction, and also market leader in Europe. Nearly 40% of all Belgian horticultural products traded via the auction system are sold in Sint-Katelijne-Waver. Over 1700 growers guarantee a year-round supply of over 120 vegetables and 30 fruit varieties.
For more product-specific information, you can contact BelOrta's commercial team.