It all started in 1963: food wholesalers Ernst Schmidt and Wilhelm Schmidt-Ruthenbeck opened their first self-service wholesale store. The original idea of a self-service wholesaler (Cash & Carry) from the US in the 1950s and 1960s inspired the Schell family to open a similar Cash & Carry market of their own in 1964. During construction, the Schells and Schmidts got acquainted, and came to the conclusion that a fusion of their ideas and activities would be more successful. That's why, together, they established 'Metro-SB-Großmärkte GmbH & Co. KG', fifty years ago.
Metro 50 years
It all started in 1963: food wholesalers Ernst Schmidt and Wilhelm Schmidt-Ruthenbeck opened their first self-service wholesale store. The original idea of a self-service wholesaler (Cash & Carry) from the US in the 1950s and 1960s inspired the Schell family to open a similar Cash & Carry market of their own in 1964. During construction, the Schells and Schmidts got acquainted, and came to the conclusion that a fusion of their ideas and activities would be more successful. That's why, together, they established 'Metro-SB-Großmärkte GmbH & Co. KG', fifty years ago.