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The Australian Made Campaign launches in South Australia

The Australian Made Campaign, the not-for-profit organisation that administers and promotes Australia’s country-of-origin certification trade mark, is launching in South Australia.

“Australian Made is proud to announce a new partnership with Business SA,” Australian Made Campaign Chairman, Glenn Cooper said. “It will provide the South Australian business community with access to a local resource for information about the Australian Made, Australian Grown logo. SA is a hub for manufacturing and growing in Australia, and this initiative will help to promote and support local industry.”
 
Business SA Membership Executive, Nick Smith, is taking on the role of SA Account Manager for the Australian Made Campaign. Nick will work within Business SA to help educate manufacturers and growers of genuine Australian products about the benefits of leveraging country-of-origin as a marketing tool.

“The Australian Made Campaign plays an important role in driving recognition and awareness of the fantastic products made, grown and produced across South Australia, and this partnership will help to build on the great work it carries out,” Business SA CEO, Nigel McBride, said.

The iconic Australian Made, Australian Grown kangaroo logo is used by more than 2000 companies on more than 15,000 products sold in Australia and around the world. According to Roy Morgan Research, it is recognised and trusted by 98% and 88% of Australians respectively to identify genuine Australian goods.
 
For more information:
Catherine Miller
Australian Made
Tel: +61 3 9686 1500
Email: catherine.miller@australianmade.com.au
www.australianmade.com.au
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