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Stemilt adds to anniversary celebration with Heritage Gold

Stemilt Growers is continuing its 50th year anniversary celebration by introducing a new seal for select cell packed cartons of premium late storage Golden Delicious apples. “Heritage Gold” celebrates the favourite apple of Tom Mathison, Stemilt’s late founder, and will appear on 50th anniversary cartons of select Golden Delicious apples for a limited time only.

“Our best Golden Delicious apples have been reserved for this special item, which adds to our 50th year anniversary celebration and honours Tom’s great legacy,” said Roger Pepperl, Stemilt marketing director. “Goldens were Tom’s favourite apple, and a variety he put lots of time and energy into bringing to market. Flavour was always his focus and the apples that will be packed with the Heritage Gold seal are the ones Tom would have been proud of.”



Stemilt has reserved the Heritage Gold seal for premium Golden Delicious apples in soft cell packs, where each apple is compartmentalized in a padded cell. It is available in sizes: 96, 80, 68, and 60.



“Goldens are a delicate variety and the soft cell pack is designed to protect each apple during transport. We’ve reserved the best fruit – premium Goldens with perfect finish and great flavours - in ideal sizes for this limited-time-only pack,” said Pepperl.

Volumes of Golden Delicious apples at retail traditionally increase in the spring and summer, Pepperl added.



The Heritage Gold seal will be stamped on the company’s retro anniversary carton, which is also being used for other Stemilt items during 2014. The white box adorned with the Stemilt logo and ladybug was originally designed by Tom Mathison and used for many years to distinguish the Stemilt brand at retail and other worldwide markets.

For more information:
Brianna Shales
Stemilt
Tel: +1 509-662-9667 x1221
Fax: +1 (509) 663-2914
Email: Brianna.shales@stemilt.com
www.stemilt.com
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