Fresh Fruit Cuts upgrades facility to prepare for California stonefruit season

After a market test last season, Fresh Fruit Cuts is gearing up for their first full season and strong demand with facility upgrades including new bagging equipment, volume tray fillers and additional conveyors. “After last year’s stonefruit season, we were looking for ways to improve our efficiency and reduce labour. Making these upgrades in equipment will help us realize savings in cost and time while allowing us to not only meet current demand, but continue to grow it in the future,” said Kim Gaarde, President of Fresh Fruit Cuts.

The new equipment’s main intention is to process Fresh Fruit Cuts peaches, nectarines and plums for their Woot Froot brand, but will also be used to process and bag other fresh cut items.

The new equipment allows Fresh Fruit Cuts to add additional SKU’s and pack sizes of form, fill and seal bags, as well as trays. Fresh Fruit Cuts is currently the only fresh cut processor in the U.S. to offer sliced peaches and nectarines. This season will start in Mid-May and they will offer fresh cut sliced peaches and nectarines in 3 oz bags, 5 count multipack clamshells, 14 oz bags, and 10 oz, 20 oz and 2 lb trays in the Woot Froot brand.

For more information:
Kim Gaarde
Fresh Fruit Cuts
Tel: +1 559-439-5550
Email: kim@wootfroot.com