According to calculations by the WWF 6000 litres of water is needed for the production of a single fast food menu, when the cultivation of potatoes and grain, feeding cattle and producing juice is added up. At the same time 780 million people worldwide do not have clean drinking water, the 'Abendzeitung München' reports on its website.
To mark World Water Day, which takes places on the 22nd of March every year, the WWF is warned people about the increasing scarcity of this necessity. The amount of fresh water sources globally is decreasing whilst the need for it increases. Around 2.6 billion people live without fundamental sanitary facilities according to the environmental protection organisation. In developing countries and young industrial countries 80 to 90% of the waste water is drained straight into rivers and seas. "The pollution of drinking water and the destruction of fresh water sources is a creeping global environmental catastrophe," according Philipp Wagnitz of WWF Germany.
German companies and consumers are also linked to the problems in areas with water problems through the global trading current. Especially the agrarian sector, which covers 70% of the global need for water, is duty-bound to find solutions to the transnational problems.