The Spanish company UNICA GROUP has launched a new concept to enjoy vegetables at any time. It is a new format called Ready, Veggi, Go, and consists of a varied composition of mini vegetables to eat raw. It is a new easily digestible appetizer.
The on-the-go format is suitable for everyday use and can be consumed at any time, whether it’s on the road, at the office or at school. In addition, the snack stands out for its sweet taste. The package consists of the sweet and seedless Angello pepper, exclusively marketed by UNICA GROUP, as well as mini cucumbers, mini tomatoes and pears.
The new snack weighs up to 300 gr. and varies according to the number of added products. The product has been launched in Germany and Denmark. The objective of the new campaign is to expand the market in other European countries.
Source: Unica